Explanation: Why glasses are so expensive.

Glasses before are not considered cool, and now wearing glasses is a good thing, it can be a sign that you are smart and others wear glasses to make their overall look better. But the problem with glasses is that a lot of them are too expensive.

There are a lot of reasons why other stuff like Beats Headsets and Apple Products are expensive, it is because of Premium Pricing where they spend a lot of the earnings for marketing it. But in the case of Glasses it is a different kind of story.

The reason is that an Italian Company called Luxottica holds a very big chunk of the industry.


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